New Custom Event Triggers for Google Tag Manager

Improvement

November 23, 2018

We have included new custom event triggers for tracking visitors and purchases made on the booking site with Google Tag Manager.

New custom event triggers include:

bookingSiteLoaded: (when the booking site has loaded for visitors)
addToBasket: (when visitors have added items to their basket)
addedPromotion: (when visitors have applied a promotion to their basket)
addedCustomerDetails: (when visitors have entered their personal information)
purchased: (when customers have purchased their bookings and/or items)

Check out our set up guides to get started with Google Tag Manager and for a full list of all supported custom event triggers and variables.

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Release notes